BROADBAND CONSUMER LABELS

family using a tablet, smiling

Did you see our new Nutrition Label? No, we’re not selling breakfast cereal—though if we did, it would be undoubtedly high in fiber! 🙂 These labels are designed to help you better understand and compare broadband services in our area. 

At Trailblazer Broadband, we’re proud to offer the fastest, most reliable internet consumers can get—and at a fair and reasonable price. We’re confident that the forthcoming “broadband facts nutrition labels” will help make that even clearer to customers.

What you need to know: 

The new broadband facts nutrition label is an-easy-to-read statement of basic information about available internet service Trailblazer offers, including pricing, data allowances and other important broadband service information. ervice information.

Below is information for Trailblazer’s  Internet products.

Residential Fiber

1 Gbps Standard Plan

10 Gbps Plan

Broadband Label Questions

What is the purpose of the broadband facts labels?

Like other labels the government requires for many kinds of goods and services (including food ingredients, nutritional facts, and over-the-counter medication), the new broadband facts label provides essential information that consumers want to know before choosing a company to provide internet service.

Most importantly, the labels are designed to make it easier for you to compare competing internet service offerings—just like consumers do when choosing what type of breakfast cereal to purchase at the grocery store!

What broadband-specific terms on the labels do I need to understand?

 Most of the terms on the label can be easily understood, but some of the more techy-sounding terms might need a bit of an explanation. These include:

  • Typical Download Speed: represents the generally-expected speed that internet data and information are downloaded from the internet into your home or office’s internet connection (the speeds for browsing the internet, streaming music/movies, etc.);

  • Typical Upload Speed: represents the generally-expected speed that internet data and information are uploaded from the your home or office’s internet connection and sent back through the internet to others (the speeds for conducting a livestream, uploading photos/videos, etc.); and

  • Typical Latency: represents the generally-expected amount of time it takes for internet data and information to transfer from one designated point to another (especially important for online gaming).

How will the information be presented—and why does that matter to me?

The information must be set forth in a standardized, uniform manner. That means that just about all labels will be structured nearly identically to make it easier for consumers to directly compare and contrast services and pricing from different companies.

The labels are particularly valuable to customers that have recently moved into a new area (and with internet service providers they may never have heard of before). And for consumers considering an upgrade to better internet, the labels help make the benefits of improved, faster broadband—like fiber internet—even more obvious.

As always, should you have any questions about the labels, our products and services, or wish to upgrade your internet, feel free to reach out to the friendly and knowledgeable customer service representatives at Trailblazer!